Who we areWe are your customer
engagement partners

We create innovative experiences unique to different brands that transform customer experience, improve the lives of people and grows businesses. We build brands and drive sales using exciting, creative and powerful ideas by:

Understanding Your Brand

At Bylac, we look to understand your brand, your targets, and your customer demographics in order to create the best customer engagement strategy for your business. As a one-stop shop for your every customer engagement need, we can handle just about any creative strategy you may have in mind for your brand advocacy and involvement.

Strategic Creativity

We are a team of creative thinkers with a firm background in the exciting world of below the line marketing. We strive to improve customer engagement by feeding our clients with strategic insights, creative experience designs, and top-notch idea execution. We offer full scale marketing programs that stimulate brand awareness, give your loyalty levels a jump, increase sales, customer retention and education.

About Us

We are a leading customer engagement firm in Kenya consistently coming up with innovative and fresh ideas for you to engage with your target customers. We work closely with our clients to develop and execute mechanisms for listening to what their customers want in order to optimize their marketing strategy accordingly. We work with companies to conceptualize, design and executive effective sales growth initiatives that include: Effective retail execution and merchandising, Route to market development, Event management, Sales force management and Market activations.

We believe any organization can move forward with small incremental changes, but building for the future in today’s rapidly evolving environment means taking bold chances and making insightful decisions about your customers.

We bring alternative channels of customer engagement with years of experience in below the line marketing field in Kenya. Our staff have the capabilities and expertise to take your business to the next level. We combine our insights and skills to transform your processes and strategies, and in turn, your revenues. We’re proud to help shape and improve how you structure and engage with your customers.

We work closely with our clients to develop and execute mechanisms for listening to what their customers want in order to optimize their marketing strategy
accordingly. We work with companies to conceptualize, design and executive effective sales growth initiatives that include:

  • Effective retail execution and merchandising
  • Route to market development
  • Event management
  • Sales force management
  • Market activations
  • Why Choose UsWe get the job done!

    An effective customer engagement strategy leaves your brand with a pleasant memory in the minds of your customers long after their initial purchase. It leaves them with an experience they can fondly look back on, ultimately driving them to find you when in need of the services or products you offer. At Bylac, this is what we help you to achieve.

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    Consultancy

    We help you create and manage both long- and short-term cycle activities that resonate with your target customers, appeals to them, and engages them. Your customers have a variety of touch points that could affect how they view your brand positively...